Food and Beverage Business

Pasta Nostra revolutionizes the instant snack pots market

Pasta Nostra shakes up instant snack pots category

Pasta Nostra is set to shake up the instant snack pots category with the introduction of six healthy pasta pots, all made in Italy.

The brand’s authentic Italian fusilli pasta is crafted from natural ingredients using a premium preparation process to deliver a distinctive flavor profile. This move aims to bring innovation and a range of healthier options to a category that is in need of a refresh.

Durum wheat, harvested from the fields of Italy, is used to create Pasta Nostra. The pasta is made in the Emilia-Romagna region of Northern Italy, where it is carefully packed into pots with all-natural ingredients. The fusilli pasta is pressed through a bronze mould and air-dried slowly to ensure a texture that enhances each recipe’s flavor.

Pasta Nostra stands out for its clean label nutrition, boasting no artificial preservatives, colorings, or palm oil. All recipes are non-HFSS (high fat, salt, and sugar), aligning with the brand’s commitment to quality ingredients.

Ross Beattie, managing director of Beattie Brands, expressed the need for innovation in the instant snack pot category, citing a lack of new offerings from legacy brands. Pasta Nostra aims to fill this gap with authentic Italian cuisine that is convenient yet gourmet.

Available in six delicious flavors, Pasta Nostra’s instant fusilli pasta pots cater to a variety of preferences. From meat-based options like Bolognese and Carbonara to vegetarian choices like Tomato & Mozzarella and Mushroom, there is something for everyone. The vegan-friendly Arrabbiata flavor ensures inclusivity in the product range.

Priced at £1.75 per pot, Pasta Nostra offers a convenient and nutritious snacking option. Retailers can find more information and inquire about stocking by reaching out to or visiting the brand’s website at

In conclusion, Pasta Nostra is poised to redefine quality in the instant snack pots category and cater to consumer demand for convenience and improved nutrition. With its authentic Italian roots and focus on natural ingredients, Pasta Nostra is set to make a splash in the market.

Related posts

Made for Drink introduces two unique crisp flavors designed to complement wine

FAB Team

BRC suggests a potential increase in food sales after election

FAB Team

Premier Cru Gin now available in the UK

FAB Team